Do you currently have a digital signup form where you are collecting phone numbers?
With this feature add-on, you will be able to seamlessly onboard new Members to your Community by integrating with your external form. Users who fill out your form will be automatically invited to join your Community.
Under TCPA, it is crucial to be transparent with potential SMS subscribers about the nature of your text program. Specifically, you must explicitly state that joining means receiving automated marketing messages on a recurring basis. You cannot hide or obscure this information at the bottom of a signup form or landing page, nor require the user to click through a link to access it. Instead, it should be prominently displayed above the call to action and button to submit.
☑ Subscriber must agree to receive recurring automated promotional and marketing messages
☑ Disclose that consent is not a condition of purchase
☑ Disclose that messages and data rates may apply; and the number/frequency of messages
☑ Include "HELP for help" and "STOP to cancel"
☑ Birthdate (Age) must be collected or each subscriber must attest to be 13+ to opt in (or else 18+ or 21+ as the marketing content and situation warrants)
What is the Member Experience?
When your external form passes review and goes live, any user who completes the form will receive your Reply-Y Welcome Message for seamless onboarding. You will be able to customize the greeting which is then followed by compliance messaging. Once the user replies with Y or Yes (case insensitive), they will receive a final confirmation and your contact card. If there is no response or alternative text is sent, the contact does not become a Member and will not receive future campaigns. Any basic contact data collected on your form (i.e. Name, Age, Location, Gender Identity), with exceptions, will be transferred to each respective Members' contact profile.
How can I Integrate an External Form?
Please reach out to your Account Manager to see if you are eligible or you can put in a request from your account on the Community Dashboard Add-Ons Page. If you are eligible for our Zapier Integration, you can also integrate an external form quite seamlessly in most cases.
*The information provided in this presentation does not, and is not intended to, constitute legal advice; instead, all information is for general informational purposes only. You should contact your attorney to obtain advice with respect to all legal matters including compliance with applicable federal and state laws. All liability with respect to actions taken or not taken based on the contents of this presentation are hereby expressly disclaimed.
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